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2014 the year of engagement


A few weeks ago many of us sat down and created resolutions, and consequently have probably already broken a few of them.  Personally, I was ill-prepared to set any this year, it seemed too daunting a task with the ice storm and Christmas keeping me distracted.  But that’s OK, I’m sure I would have broken read more

Respondent Participation: Why incentives alone won’t lead to increased engagement


As a participant-based online research panel, nothing is worse than sending out a survey on behalf of one of our market research clients only to have our customer service team flooded with feedback from respondents. Sometimes the feedback is positive, but for the most part, our AskingCanadians panellists are sharing their disappointment, and often their read more